Everpure Expands Partnership with Pinnacle Sales Group in the Mid Atlantic Region of the U.S.

MILWAUKEE, Wis., Feb. 8, 2011 - Everpure, a brand within Pentair Residential Filtration, has partnered with Pinnacle Sales Group, a leading distributor in the specialty plumbing and appliance industry for more than three decades with great success in the Southern U.S. Now, for the first time, Pinnacle Sales Group will sell Everpure water filtration, custom water appliances and designer faucets in their dealer showrooms throughout the Mid Atlantic region including Virginia, Washington D.C. and Maryland.

The expansion of Everpure products in these states is due to the company's successful partnership and a need for the highest quality, commercial grade water filtration in that region. "We have successfully distributed the Everpure line in the Southeastern USA for more than 30 years," said Pinnacle Sales Group president, Ron Avery. "The opportunity to support Everpure in the Mid-Atlantic region will strengthen our ability to provide additional reach into this very important area."

"Pinnacle has been an outstanding partner to us at Everpure," said Neal White, Pentair national sales manager. "Our effort to expand the Everpure product line to the Pinnacle dealers representing the Mid-Atlantic states is a key initiative we're launching to support our growth goals for the Everpure line this year."

The partners also plan to shake things up in 2011 with some new dealer training on the Everpure product line for the more than 500 Pinnacle Sales Group dealers. "We are also thrilled to support Pinnacle in a new way this year by bringing the Everpure training van to Pinnacle dealers for in-depth, hands-on training of all ofthe new and exciting Everpure products we've launched recently," said White.


With a 75-year history in water filtration, Everpure is the number-one selling manufacturer of commercial grade products worldwide, servicing five-star restaurants and renowned companies such as Coca-Cola® and Walt Disney World®. Offering an eco-conscious alternative to bottled water, Everpure is also a trusted provider of drinking water systems and appliances for savvy consumers desiring the cleanest, best tasting water possible. Everpure water filtration products are recyclable and details on recycling locations can be found at www.everpure.com/recycle. Everpure Residential is part of the Residential Filtration division of Pentair, Inc. (NYSE: PNR). For more information, contact Everpure at (800) 323-7873 or visit www.everpure.com.


Pentair, Inc., (www.pentair.com) is a global diversified industrial company headquartered in Minneapolis, Minnesota. Its Water Group is a global leader in providing innovative products and systems used worldwide in the movement, treatment, storage and enjoyment of water.

Pentair Residential Filtration, a division of Pentair, Inc., provides clean, safe and aesthetically pleasing water to residences through long-standing partnerships around the world leveraging innovative, environmentally focused and energy-saving technologies. Its distnbution partners have access to the industry's widest range of high quality products available to meet all global residential water market needs. Under strong brands and product names such as GE, Homespring by GE, Everpure, PENTEK, Fleck, Autotrol, WellMate, AquaMatic, Structural, American Plumber and OMNIFilter, Pentair Residential Filtration offers a broad product portfolio ranging from filter housings, filter cartridges, drinking water systems, softeners, pressure vessels and control valves, so that partners can carry the best products to meet all residential water needs. With 2009 revenues of $2.7 billion, Pentair, Inc. employs approximately 13,000 people worldwide.


Pinnacle Sales Group has been providing professional marketing services for fine kitchen and bath products since 1980. Pinnacle provides a comprehensive suite of professional marketing services for manufacturers, distributors, dealers, contractors, specifcation professionals, and end-users covering the Southeastern and Mid Atlantic U.S. and the Caribbean. In additional to the marketing services, Pinnacle Sales Group provides distribution within the Decorative Plumbing, Outdoor Kitchen and Specialty Appliance markets. For more information on the Pinnacle Sales Group please visit www.pinnaclesalesgroup.com.